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Home Latest News

Somgas Faces Stiff Competitors in Mogadishu’s LPG Market – Puntland Submit

admin by admin
February 7, 2025
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Somgas Faces Stiff Competitors in Mogadishu’s LPG Market – Puntland Submit
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The LPG worth warfare is tremendously benefiting shoppers in Mogadishu.

Mogadishu (PP Information Desk) — Using charcoal for cooking has considerably decreased in Mogadishu. Liquefied petroleum fuel (LPG) has predominantly changed charcoal for cooking. A number of power corporations have established themselves as suppliers of fuel cylinders, delivering them on to clients’ properties.

Not way back, the costs of fuel cylinders of assorted sizes have been very excessive till a worth warfare started amongst power corporations. At one level, a 13kg fuel cylinder was offered for $32 or extra. Gasoline shortages within the nation resulted in frequent worth hikes.

Somgas, a number one firm owned by the Hormuud conglomerate, started sending messages to clients about worth reductions. Hormuud’s telecommunications community offers Somgas a aggressive edge over rival corporations. This community benefit didn’t final lengthy. Different corporations, similar to Gasco, Sahal Gasoline Firm, Aman Gasoline and Hass, have  discovered methods to match Somgas’s worth reductions. The worth warfare tremendously advantages shoppers.

Somgas needed to change its advertising and marketing technique by discontinuing worth discount messages after realising that its rivals had developed methods to keep away from being susceptible to Somgas’s pricing ways. Somgas now often surprises clients with worth reductions upon supply of fuel cylinders.

Gasoline cartels are much less prone to emerge in Mogadishu. Hormuud would possibly  purchase struggling fuel corporations or provide merger alternatives to cut back worth wars. If such a merger and acquisition technique involves cross, shoppers might be denied each selection and affordability in fuel provides used for cooking in Mogadishu and different elements of the nation.

© Puntland Submit, 2025

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